Industries

Depth beats generic playbooks.

A criminal defense client searches at 2am. A therapy client searches quietly. A homeowner with a dead AC searches in a panic. Same discipline, completely different playbooks. Here's where we go deep.

Every industry below is one we've done real work in. The dedicated guides explain, in specifics, how local search behaves in that vertical and what we do about it. More guides are being written; the work itself is available for all of them today.

The most competitive category

Law Firms

Criminal defense, personal injury, family law, estate planning. Sky-high intent, brutal competition, bar-compliance awareness, and the map pack that decides who gets the call.

Read the law firm guide →
Privacy-aware marketing

Mental Health Practices

Therapists, psychiatry, group practices, and programs. Private search behavior, directory competition, HIPAA and ethics constraints, and content that helps people reach out.

Read the mental health guide →
Service-area specialists

Contractors & Trades

HVAC, plumbing, electrical, roofing, remodeling. Emergency intent, seasonal demand, service-area rules, and the exit ramp from rented aggregator leads.

Read the contractor guide →
Guide in progress

Healthcare Practices

Clinics, dental, and specialty care. Multi-provider structures, patient privacy, review compliance, and location strategy. The dedicated guide is coming; the work is available now.

Page coming soon
Guide in progress

Auto & Transport

Repair shops, auto transport, and shipping services. High-ticket trust decisions, national-plus-local search patterns, and review-driven conversion. Guide coming; work available now.

Page coming soon
Guide in progress

Fitness & Wellness

Studios, gyms, and trainers. Neighborhood-level competition, class and membership intent, and profiles that convert browsers into first visits. Guide coming; work available now.

Page coming soon

Don't see your industry? The fundamentals of local SEO carry across every local service business, and we'll tell you honestly whether we have the depth to serve you well. Ask us.

Your market has a winner. Is it you?

Get a free audit of your local visibility against the competitors actually beating you in your industry. Real data, specific to your vertical.